Sunday, July 18, 2010

Better Radio Interviews: 4 Tips for Groups and Bands

by Louise M Moore

When it comes to musical groups or bands doing live call-in radio interviews, it can be quite disastrous if there is no sense of order or direction. Without an ‘interview plan’ group members will talk all over each other and create frenzy for themselves and the radio host. And, listeners, well, they will simply tune out. And, that’s the last thing anyone wants. So, how do groups and bands avoid this? Here are four tips that should make your group’s next interview go smoothly.

Only have two or three group members on the call. Just because your group has six members does not mean that when you do interviews, especially live radio call-ins, that every group member has to be on the phone line. Designate two people to handle such interviews. Those two people should be the lead singer(s) and another group member who might be a key songwriter. If your group is one that has replaced members over time, an original group member should definitely be included in the phone interview.

Field questions in advance. Before your interview, decide who will answer certain questions. Never go into an interview as a group without assigning each person with what type questions they will answer. For example, one person could answer questions about the group’s history or song content while another group member could answer any questions about social networks or concert dates.

Announce yourself. Help the interviewer out by announcing yourself every time you answer a question. Since you are not physically in the studio, this will be greatly appreciated. Do not wait for the radio host to ask you to identify yourself. Instead, say your name each time before you answer a question.

Be short, succinct and to the point. The time allotted for your interview will not necessarily change because the interviewer knows he or she is interviewing more than one person so remember to be quick with your answers with no rambling. Be respectful of the other group members so that everyone has ample time to answer questions. You’ll want the interviewer to get in as many questions as possible.

Group interviews—even live radio call-ins—can actually be fun but in order for them to not become a disaster, remember to plan ahead so that your group has as much harmony in interviews as it does on stage.

1 comments:

Mary said...

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